Net Promoter Score (NPS)

Measuring NPS in your product

The NPS rater lets you measure your customers' loyalty. Your users can give your product or services a rating from 0-10. The question is standardized to "How likely are you to recommend our service to your friend or colleague?"

0-6 are detractors
7-8 are passives
9-10 are promoters

When a user chooses a score, they will be prompted to share why they gave that rating and provide their email address (or you can pass the email address for them).

Learn more about NPS

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Have a clear overview of your feedback items in the "List" section. The split view can also give you a quick peek at the ticket itself.

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Usersnap automatically calculates the Net Promoter Score (NPS) trends based on the feedback items submitted.

Get helpful insights within the selected time frame right in your project dashboard.

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How the Net Promoter Score (NPS) is calculated

Detractors: Customers, who give a 6 or below
Passives: Customers, who give a 7 or 8
Promotors: Customers, who give a 9 or 10.

Net Promotor Score = Percentage of Detractors - Percentage of Promoters

E.g. if 50% of respondents were Promoters and 10% were Detractors, the Net Promoter is a score of 40.